Kemper Sports

strategy - graphic design - copy

The Context:

KemperSports manages the four Portland public golf courses—Heron Lakes, Rose City, Colwood, and Eastmoreland. Each course is beautifully maintained and offers good value for the price, but they need new branding that resonates with today’s golfers. Our team will refresh their visual identities with new logos, taglines, and merchandise mockups for each course. We created approachable, modern branding to help them stand out and engage with a wider, younger audience.

The Insight:

Golf is only accessible when it feels like you belong.

The Challenge:

We will know we were successful if the client says “Now THIS is what Portland golf should look like”

The Team:

Account Management: Mariah Johnson & donovan Nededog

Strategy: Madisyn Lane & Siping Du

Words: Milo Loza

Art: Jae Trujillo & Saphya Lones

Media: Angela Vang

Community Creative Director: Steve Settle